Anker
National Bonds
Breitling
Blue Barracuda Portfolio
Zespri Kiwifruit
VMware Thought Leadership
Investopia
Jeddah Historic Season
Australian Made
Pandora
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Anker
Our main aim is to establish a unified look and feel by incorporating Anker products and relatable household scenarios. Part of our content strategy is to integrate Anker’s innovative range of devices into everyday moments, capturing the essence of diverse consumer needs.
Our approach successfully created a cohesive and relatable experience, resonating with audience and inspiring them to embrace Anker as an integral part of their homes.
National Bonds
What better way to get people talking than to get the car talking first. Passersby were intrigued, conversations sparked, and the Tesla became the star of the show.
Each interaction was a chance to get instant cash prizes, enjoy loads of goodies, and win the Tesla Model X.
The twist? Open the trunk, find your gift, and get one step closer to winning the Tesla Model X by registering with National Bonds.
Breitling
Inspired by the iconic “B,” our campaign delves into the essence of being connected through time across Air, Land, and Sea – reflecting Breitling’s core values. We’ve seamlessly woven Ramadan elements into the narrative journeying from the Arabian dunes to cherished moments over coffee with loved ones.
Blue Barracuda Portfolio
We believe in the power of meaningful digital conversations. Our portfolio isn’t just a collection of projects; it’s a testament to our passion for creating connections that matter.
We are committed to curating content that not only resonates but also establishes enduring relationships, all while striving to empower your brand’s digital presence and growth.
Zespri Kiwifruit
Taking cue from Saudi humor, we created a series of funtorials to teach people
how one should eat a Zespri Kiwifruit, which is to cut, scoop and share.
VMware Thought Leadership
2020 was a phenomenal year for the tech industry and with 2020 coming to a close, it was important VMware take the lead in the conversation.
We developed pro-active content designed to provide insight into their take on the events of the year and spark engagement with their peers.
Investopia
Investopia is a global platform initiated by the UAE government, designed to drive global investments, generate growth, accelerate innovation and contribute to the prosperity of future generations.
During it’s second annual conference, the team managed it’s social media footprint along with live coverage.
Jeddah Historic Season
In preparation for Saudi Vision 2030, KSA embarked on a journey to portray the kingdom as an unexpected tourist destination. To revitalize Al-Balad’s rich and diverse heritage and weave it into the colorful threads of the evolving Saudi identity.<br>A 40 day event that placed Jeddah on the global tourism map. The event reached over 327M people across print, social & digital. 600 press pieces, 2.3M video views, 28% engagement rates, 46% Video View Through Rates and 800 mentions on social.
Australian Made
We brought the kangaroo in the Australian Made logo to life, enabling him to speak to our audience directly, educating them about the legacy of the logo, and the various product categories available in the UAE.
We launched a full-fledged digital campaign introducing Roo to the UAE market.
We also launched a scavenger hunt, #SearchForRoo where participants were encouraged to look out for the Australian Made logo in their local supermarket.
Pandora
Women enjoy sharing their personal styles and we wanted to ensure Pandora became part of the conversation. We used famous influencers to be the face and discuss their personal styles. The campaign extended to a microsite where the public could create videos on what their personal style means to them.
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